Earnings Models

If you decide to accept this mission, you will have the choice to earn commissions based on the two following models or a combination of the two:

Model 1

Revenue Share – This is the preferred model in the gaming industry. For the newcomers, it’s simply a share of the economic value of a player. (in simple terms: a share of the player losses)


New players Percentage
1-20 20%
21-40 25%
From 41 30%

Model 2

Cost Per Acquisition – or more commonly CPA, is a flat amount paid to you when a user does a pre-defined action (for instance: when a player makes a first deposit)


New players CPA
1-20 150$
21-40 200$
From 41 250$

Top gaming affiliatesconsider the following when choosing a revenue model:

The source of your audience:

  • Organic search traffic (search engines) normally generates high value players and good conversions
  • Mainstream traffic: you normally attract players that are not familiar with online gaming. Therefore, retention is high (as they don’t hold player accounts in multiple casinos)
  • Email marketing: the tricky one. Do some A/B testing to find out conversions and player value.

Database & Traffic history:

If you’ve been in the gaming industry for a while, you probably have an idea of what your traffic is worth. NB: if your player value isn’t that great and you choose CPA, be sure that our analytics staff will pick it up and adjustments will have to take place. If you’d like to figure out why your player value is low and would like to reverse this trend, we have got the know-how and tools to help you.

KYP:

Know Your Partners! You trust the software? You trust your business partners?

Special deals:

We will consider special deals if you can deliver at least 100 new players per month and come with a very warm recommendation.

Media:

Our parent company Wingate Ventures buys media on various channels. Use the contact form to present your services and one of our media buyers will touch base and evaluate the opportunities you can bring on the table.

2nd Tier Earnings:

REFER A NEW AFFILIATE AND GET EVEN MORE!

2% more for referring new affiliates to Wingate Affiliates.
What is a sub-affiliate and how does it work?

A sub-affiliate is someone other than you (or a company in which you are a majority stockholder), whom you have referred to the Wingate Affiliates 2nd tier program, that promotes our casino client underneath you. You will receive commission for any sub-affiliates registered beneath you. Your sub affiliates will get paid the standard rate. However, because you signed them up, you will receive 2% commission of whatever earnings they generate.

Signing up sub affiliates is easy. Simply register and visit our marketing resources section for more info.

Click here to join the program today – it’s quick and easy – or contact us.